The
postal department is gaining ground as a popular e-commerce delivery platform
with more online retailers tying up with it to deliver parcels. From March,
post offices will start delivering orders of major players like Flipkart and
Naaptol too.
At
present, the department has tied up with 143 e-commerce players, the major one being
Amazon, for delivery of articles in Tamil Nadu. Of these, nearly 100 are from
Chennai. Nearly 5,500 products ordered online either through prepaid or
cash-on-delivery modes are being delivered daily.
“We
are now concentrating on faster delivery of articles on the same day and
monitoring complaints for better delivery service,” said J.T. Venkateswarulu,
Postmaster general (mails and business development) said.
The
articles received at Ekkaduthangal warehouse and St.Thomas Mount Speed Post
centre are despatched in three days. “Nearly 98 per cent of the products are
now delivered directly on the same day to customers in the city. Instead of
sending them through 65 delivery post offices in the city, these products are
directly despatched from St. Thomas Mount. Flipkart is already delivering a few
articles through post offices on a trial basis. It will start full-fledged
operations in Chennai from March,” Mr.Venkateswarulu said.
Besides
small and medium retailers, institutions like Tamil Nadu Open University also
use the service. The department earned Rs.8.7 crore through e-commerce
initiatives last year. Chennai contributes to nearly 50 per cent of the
revenue. Of the Rs.370 crore revenue targeted this year (January to December),
post offices plan to earn Rs.15 crore through e-commerce in the State,
officials said. “We are expecting business to increase by nearly Rs.2.5 crore a
year once Flipkart and Naaptol start providing products for delivery,” he
added.
The
department has also introduced a text message service where customers will be
informed of product delivery by the postal staff members. Moreover, State Bank
of India will start using speed post services of post offices to deliver debit
cards and cheque books from March, officials added.
Source
: thehindu.com
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